About Us

Who We Are

Redefining organizational energy for the future of work.

At CoreShift, we believe the future of organizational success depends on how well companies harness and sustain their most vital resource: human energy.

We are a strategic consultancy built around Work Day Awareness® (WDA), a business operating system designed to help organizations unlock hidden capacity, strengthen resilience, and foster cultural growth. WDA integrates proprietary frameworks, evidence-based insights, and enterprise-level tools to create lasting impact.

Today’s workplaces face unprecedented challenges - burnout, disengagement, and constant change. CoreShift exists to turn these challenges into opportunities. By applying our WDA methodology, supported by Energy Dynamics™, we enable organizations to build environments where people are more agile, productive, and engaged.

CoreShift is led by Douglas Herbert, Managing Partner, and supported by a growing Advisory Council of experts spanning preventive health, leadership, talent strategy, and employee engagement. This diverse network ensures our solutions remain practical, evidence-based, and adaptable to real-world business needs.

As we continue to evolve, our mission remains clear: to redefine organizational energy for the future of work, equipping enterprises to thrive in a rapidly changing world.

Leadership

Douglas Herbert

Managing Partner

Douglas is a strategic advisor, executive coach, and innovator in organizational transformation. As the founder and Managing Partner of CoreShift, he drives the day-to-day operations while steering the firm’s vision for advancing Work Day Awareness® and expanding organizational energy solutions.

Douglas works in close partnership with a dedicated support team and advisory network that ensures CoreShift continuously evolves to meet marketplace demands. This collaborative structure enables CoreShift to accelerate its mission while maintaining the agility and innovation that define its approach.

Advisory Group

Our Advisory Group (AG) brings together recognized leaders from preventive health, workplace psychology, leadership strategy, and employee engagement. While the AG is currently anchored by a team of founding advisors, CoreShift also draws on a broader network of expert collaborators - with ongoing expansion into fields such as organizational psychology, workforce analytics, and cultural transformation.